marketing

As a marketer, you probably spend a good chunk of time cranking out content. So it’s disappointing when your content doesn’t get seen. And you guessed it. This is where…

A question we frequently hear is, “Can I write for the Content Marketing Institute?” CMI Vice President of Content Kim Moutsos sees every submission. On this episode of Ask the…

Recently, I have been chatting with the CMI team and our audience about creativity and what inspires me. Whenever I am posed with the question: “What inspires you to be…

Have you ever said to yourself, “I’m just not creative!” That’s not true. Joseph “JK” Kalinowski, creative director at the Content Marketing Institute, says there are ways we can foster…

Did you know researchers say about 60% of us make New Year’s resolutions yet only about 8% are successful in achieving them. But the members in the CMWorld community are…

“You’ve got mail.” CMI PR and Video Consultant Amanda Subler and I worked with the man who voiced this famous AOL phrase. (He wasn’t an Uber driver back then, and…

Editor’s note: Content Marketing World welcomes Eric Gruber as guest author of the post below. We appreciate his support of the Content Marketing Institute.  Studies have shown that 86% of…

- Content Marketing World KFC Content is Better Than a Bucket of Chicken: #ThisOldMarketing Episode 251 Content Marketing World Content Marketing World is part of the Informa Connect Division…

From your boss, clients, family, and friends, emails take up a good chunk of my day. I strive for Inbox Zero, but sometimes that’s not possible. I could spend countless…

One of the best things about life is we never have to stop learning. There are always new insights to gain and new skills to adopt. Those of us in…